Outdoor Activity Tourism Worth £601m
The importance of the outdoor sector to the Welsh economy has been underlined in a recently published report, The Economic Impact of Outdoor Activity Tourism in Wales.
Commissioned by Visit Wales, the Miller Research report headline figure of £601 million total expenditure, accounts for 12%* of the overall Welsh tourism expenditure and supports 8,243 jobs.
In terms of added value - economic impact accounting for people living in Wales - it is 10% of the £3.1 bn added value figure for the Welsh tourism economy.
A key finding was activity tourism is a relatively high value tourist activity. Analysis showed that when walkers (includes hill walking) are excluded the average gross spend per visitor is approximately £106, compared to £50 when included.
Looking beyond its economic impact, activity tourism is linked to numerous priority policy agendas of the Welsh Government.
* Based on total tourism expenditure according to Welsh Government figures. More »
© Eryri-Bywiol / Snowdonia-Active 2007 - design and hosting by matrix10